Islamic Help contacted i3MEDIA, wanting us to assist in dramatically improving and refreshing their entire digital strategy.
Having already worked in the faith-based humanitarian relief sector with another organisation, we were seen to be the perfect match. As with many websites in the charity sector, work on Islamic Help’s website and marketing was largely done by volunteers.
The final typography based logo for the Be-One campaign
Custom crafted widgets for make information easy to find for the audience
A clever combination of creative and technical development made sure we allowed for donations to be easily taken from a large and diverse international audience.
From the start we knew we could do more and make the entire experience more interactive for visitors. We designed the site based around a widget structure so elements on the page could be easily moved and adjusted depending on the visitor interactions.
We created a fluid, highly usable site that shows a real understanding of it's key audience and their needs. With that, the service gained massive credibility and world beating results for its key goals.
Completing the live site on time and delivering a high quality user experience ahead of the key donations season, the site was able to improve donations and visits at a much higher level than ever before.
We built a dedicated mobile site for optimised experience, quick information and donations.
This presented the visitor with the donations screen on access, allowing them to quickly make a donation whilst on the go. Not only did this enable donations to increase and improve the brand’s exposure, but it also helped Islamic Help to remain in line with the movement of industries towards mobile accessibility.
We deployed the charity's main website in early January 2015, which was supported by an ongoing SEO and digital marketing campaign. Our dedicated team helped achieve great rankings, resulting in Islamic Help being the number one result for the competitive Qurbani search on Google during the holiday period.
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