TRADE

Providing training courses through an online
portal is what Trade Skills are experts in.

With the internet flooded with websites offering booking services, the site needed to be one of exceptional quality and ease of use, to ensure that visitors saw their visit through to the end.

Tasked with a growth strategy from the client we set out to bring the concept to fruition - heavily focusing on usability and ease of day-to-day operations we combined the web and marketing teams at i3MEDIA to make sure the project had the best possible start when it launched.

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Website

User friendly and Informative

A brochure site, in essence, is descriptive. However, this can become tedious if it does not incorporate the correct level of interaction and an effective level of information breakdown.

Challenge and Approach

Once conceptualised, the realisation was, that although the client had built the previous site himself, it was not going to work with the new concept and future growth strategy. We then requested that we propose an entire new Brand Identity.

Initially sceptical but later ecstatic, the new branding now appears on all the companies marketing material on and offline.

Categorized courses

Powerful location based search and catalogue for online courses.

Together with their new identity, we supported Trade Skills re-launch with a 12 month SEO campaign, before offering them help with taking this in-house.

essential skills
based trade courses

With trades people frequently being on the move and requiring information to be available with simple access, Trade Skills went above and beyond. By categorising courses by trade, users are able to easily and effectively navigate the site. This ensures that the process of searching and locating is kept conscise and efficient.


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